Domino SEO
SEO Explained
"SEO" (Search Engine Optimization) is the term used to cover a wide variety of techniques and tactics to optimise the chances of your website attaining a high position in the search engine results for a particular keyword or phrase.
The higher your site appears in the search engine results the easier it is for people to find your website and therefore the more free visitors you site will get.
The vast majority of people who use search engines only ever click on the links for sites listed on the first page of results for their search, so the best results are attained from getting your site on to the first page of results for your chosen keyphrase.
How
to Optimise your site?
There are a number of different "on page" (e.g. keyword density) and "off page" (e.g. backlinks) factors to getting your site a high position in the search engines, and many, many books and cources have been written about the best way to achieve it.
The truth is that there is no one gauranteed way, as the search engines are constantly changing the criteria that they use for deciding on a websites "rank", and each of the search engines has a different set of rules that they apply.
There are however some basic steps and guidlines that you can follow to make sure you have the best chance possible fo getting a good rank in the main search engines.
What do
SEO UK Do?
This site is here to try and give you a basic grounding in optimization techniques to make sure you understand the basics and to recommend which books, cources and other SEO tools are worth using and why.
We also offer a "Website SEO Review" service. If this is something you are interested in, please feel free to contact us and we will get in touch to discuss details: -
This review includes keyword research, current position and indexing reports, as well as backlinks analysis and suggestions on how to improve your sites visibility in the SERPS.
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